The Importance of Location in International Recruiting

“Both student surveys and the experience of international recruiters bear out the idea that location is an important factor in student decision making for study abroad…”

  • Both student surveys and the experience of international recruiters bear out the idea that location is an important factor in student decision making for study abroad
  • Whether you are in a major city or a small town, it is important to make room in your marketing effort for key points about climate, culture, recreation opportunities, and other location features
  • The following article features examples and insights from destination marketing strategies in Canada, Japan, the UK, New Zealand, and Spain

 

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